Build a retail frontline that’s ready for anything

Everyone wants to do their best work while staying safe. But, without the right information and support, your associates can’t perform effectively or confidently.

As things continue to change, you need a plan to ensure your frontline retail associates are prepared for whatever comes their way. So, here it is.

This plan explores the most influential factors for building a resilient frontline—from communications to compliance to cross-training—and provides proven practices you can put into action today.

This guide will help you:

• Determine if your frontline has what they need to stay safe and productive
• Empower your associates to deliver the service that customers are seeking
• Find the right balance between frontline consistency and agility
• Decide which support strategies to keep and which to adapt to ensure you’re building a frontline workforce that’s ready for whatever lies ahead